Web Design
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Your website is an essential marketing tool for your business. Since many people today search for information online before ever visiting a brick and mortar store it’s important to make a good first impression. Your always available website can be a cost-effective means of marketing for your business. Our pragmatic web design process will help to ensure the best performance of your site online. |
Usability
Our focus is on your website visitors. Creating an easy to use website, with all the right information, is our goal. We want your company website to look good and function.
We test your website in major web browsers and operating systems to ensure the best display for visitors.
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The Internet has changed a lot during the last 10 years. Internet Explorer 6 is a legacy browser with limited support for modern website technologies. In light of recent exploits made possible by vulnerabilities in Internet Explorer 6, we are phasing out support in spring 2010 and recommend that those still using it upgrade to a newer browser like Firefox 3 or Internet Explorer 8.
Unsure about your browser version? Use our handy browser test at www.action-printing.com/browser-test.html to find out if you are using a current web browser.
Aesthetics
We understand the importance of an attractive and well laid-out website. In a 2009 poll 25% of web users indicated “poor visual presentation” as the number one element that drives them away from websites.
We work with you to identify your needs and choose the best combination of color, layout and typography to create a site that properly reflects your company and goals.
Visibility
Even the best-designed Web site is doomed to fail if searchers can’t find it. We incorporate search engine optimization techniques into your design from the beginning of the development process. Adhering to World Wide Web Consortium (W3C) standards in our code and by incorporating relevant content, meta data and keywords, we increase your site’s organic rank on popular search engines like Google and Yahoo.
Flexibility
We give you options. You can update content on your own site or we can do it for you.
Most of our client sites have been built using a Content Management System or “CMS”. With a CMS, you’ll be able to make updates to your website such as adding your own news stories, adding new pictures to your galleries, and tweaking the content on your webpages. If you can use a word processor, you can update your website.
We offer support & maintenance contracts if you prefer to have us manage your content. We also can also manage technical communications with your domain registrar and web hosting company.
